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Traton Homes Wins Four Gold and One Silver OBIE Awards

Monday, November 22, 2010 / new homes in Atlanta, Traton Homes

The Traton Team
ATLANTA  – Traton Homes, a premier Atlanta home builder for nearly four decades, won three Gold and one silver OBIE awards at the Atlanta Sales and Marketing Council’s OBIE Awards on Nov. 13. The builder was awarded gold in the Community Service category as well as the Single Family Builder – Detached (Builds 100+ Homes/Year) $290,000 to $349,999 and $350,000 to $424,999 categories. Silver was awarded in the Best Print Ad, Magazine – Full Page or Larger category.

“We are very honored to have won three gold and a silver award at this year’s OBIEs.  It is particularly gratifying during these challenging times in our industry,” said Eric Price, COO of Traton Homes.  “These awards are a true testament of Traton’s strength and exemplifies the hard work that each of our employees puts forth every day.”

Traton Homes was awarded the Gold in the community service category for the builder’s contribution to HomeAid Atlanta’s Project Playhouse. The playhouse was inspired by a captain’s love for his ship and appropriately named Captain’s Quarters. The playhouse was filled with maritime features with an exterior that showcased exquisite handcrafted woodwork, a cedar shake roof and siding, a stunning turret, copper slide and a covered promenade.

Traton Homes was awarded two Gold builder awards, one for Wakefield Estates and the other for The Pointe at Kirk Farms, both located in Cobb County.

The home in Wakefield Estates features an open design and sophisticated features that appealed to a young, professional buyer. The home’s covered porch leads into a bright two-story foyer flanked by a vaulted study and dining room with dramatic columns. The rest of the home contains elegant and functional features throughout.

The home in The Pointe at Kirk Farms was designed to wow homebuyers, from the shake and stone exterior to the functional and sophisticated interior. The home features a master-on-main layout and has architectural details such as the two-story foyer flanked by a warm parlor with stone fireplace and dining rooms, which leads to an arched opening to the family room that has abundant windows, a stone fireplace, and dramatic columns.

The Silver OBIE was awarded for a two-page advertising spread that focuses on building confidence with the prospective buyer. Pursuant to this ad, Traton Homes saw an increase in the number of buyers citing builder confidence and reputation as a reason for purchasing a Traton home. The ad was visually compelling, photo-rich, comprehensive and contained many calls to action.

Celebrating over 39 years in business, Traton Homes has built a solid reputation by giving Atlanta area homebuyers exactly what they expect – Altogether More. Traton Homes offers more experience, more impressive architecture, more outstanding features and more rewarding lifestyles in more desirable locations on homes ranging from the $170,000s to the $700,000s. Each of the nearly 7,000 homes they have built in more than 60 communities demonstrates their strict attention to quality and detail. Traton Homes is currently selling in twelve outstanding communities in Cobb, Cherokee, North Fulton, Paulding, South Forsyth and South Fulton. For more information on Traton Homes, visit or call the corporate office at 770-427-9064.

Published by : Carol Morgan
mRELEVANCE, LLC, is a public relations, Internet marketing and social media firm designed to meet client needs in a changing marketplace by building online and off line relationships that are relevant to client success. Combining the talents and resources of public relations and social media firm Flammer Relations with the power of Internet marketing services at MLC New Home Marketing, mRELEVANCE implements a combination of traditional PR services and up-to-date Web 2.0 tools (e-mail marketing, search engine optimization, social media and others) to create relevant results for clients.
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