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mRELEVANCE Launches Pinterest Campaign for Traton Homes

Friday, March 28, 2014 / mRELEVANCE

Once again, mRELEVANCE, LLC is proving that Pinterest is a great outlet for contests and for bringing in new fans for its clients. The company recently launched the Pinterest Perfect Model Home campaign on Pinterest for Traton Homes. The contest is open now until April 30, 2014 and is offering one winner a $250 HomeGoods gift card.

To enter, participants are encouraged to pin images using #PinterestPerfectModel. If individuals are looking for a little (p)inspiration, Traton Homes recently uploaded new photos of its model home at Lafayette Square on Pinterest at  Launched in conjunction with the grand opening of this model home, the Pinterest Perfect Model Home campaign is the perfect opportunity for prospective buyers to view images of the Lafayette Square model.

“Pinterest has proven to be a successful medium for our clients, as well as the entire home building industry,” said Carol Morgan, managing partner of mRELEVANCE. “Not only will this campaign increase traffic on the Traton Homes website and its various social media sites, but it allows Traton Homes to showcase and create interest in its Lafayette Square community.”

Previously, mRELEVANCE has launched prosperous Pinterest campaigns for French Brothers Homes, Keystone Custom Homes and others that have resulted in increased online traffic and overall engagement. mRELEVANCE expects Traton Homes’ Pinterest Perfect Model Home campaign to experience similar results.

“We are very excited to launch this campaign with mRELEVANCE,” said Kimberly Garwood, director of marketing for Traton Homes. “Pinterest is an excellent avenue for highlighting our stylish homes and upscale features, and we are excited to see the engagement and interaction created through the Pinterest Perfect Model Home campaign.”

For more details about Traton Homes’ Pinterest Perfect Model Home campaign, please visit the Traton Homes Facebook page. To learn more about Pinterest campaigns, please contact mRELEVANCE at 770-383-3360 or visit

About Marketing RELEVANCE: mRELEVANCE, LLC creates relevant marketing and communications that reach audiences with focused and strategic messages. Through technology and creative content, messages are delivered to target markets to encourage customer action and interaction.

With offices in Atlanta and Chicago, mRELEVANCE can connect your company with buyers and build relevant relationships nationwide. For more information, visit, Like us on Facebook at, Follow us on Twitter at @mRELEVANCE or call 770-383-3360 or 847-259-7312.

Published by : Carol Morgan
mRELEVANCE, LLC, is a public relations, Internet marketing and social media firm designed to meet client needs in a changing marketplace by building online and off line relationships that are relevant to client success. Combining the talents and resources of public relations and social media firm Flammer Relations with the power of Internet marketing services at MLC New Home Marketing, mRELEVANCE implements a combination of traditional PR services and up-to-date Web 2.0 tools (e-mail marketing, search engine optimization, social media and others) to create relevant results for clients.
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