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Daniel Faina Promoted to Vice President, Sales and Marketing at Williams Homes

Thursday, September 15, 2016 / New Homes

Daniel Faina, Vice President, Sales & Marketing, Williams Homes.jpg

Williams Homes, Inc., the Santa Clarita-based new home builder and developer, has announced the promotion of Daniel Faina to Vice President, Sales and Marketing. 

            Faina joined Williams Homes in 2007 and now reports directly to Lance Williams, owner and CEO of the company.  He will additionally work closely with the executive management team to ensure continued success and growth of the privately-owned business which will be entering its 20th anniversary in 2017.

            Faina manages an average of eight to 12 communities located in multiple counties throughout Central and Southern California, including: San Luis Obispo, Santa Barbara, Ventura, and Los Angeles.  He also manages escrow closings and design options; collaborates with key corporate and division management to create and implement overall sales strategies; supervises marketing efforts to launch and sustain successful new home communities; and leads new home product pricing strategies.

            Dan has been a dedicated employee for nearly 10 years and the entire company would like to congratulate him for this well-deserved promotion,” said Lance Williams.  He has many important accomplishments that underscore his skillfulness in sales and marketing.  Under Dan's guidance, our sales results for our Southern California division are outstanding, often outperforming other builders."          

            "Dan is always positive and upbeat, and demonstrates strong leadership skills.  His management style is very effective, because he is a thoughtful, careful listener who respects the needs of his team and is able to respond to daily events at our many sales centers. He is always looking for creative ways to best support his team and to keep them motivated, especially when challenges arise.  Dan's successful track record and positive impact comes from years of experience and his incredible ability to be both a strong team player and leader," concluded Williams.
Commented Faina, “The Williams brand has made some huge leaps in the past few years with a solid team supporting the growth we have experienced with upward market conditions.  Honestly, it’s been amazing to witness firsthand what we’ve accomplished in the way of better product mix, clear marketing direction, establishing solid business partners, and most of all, working with the most passionate and dedicated sales force in the industry.  We still have plenty of ground to cover, but all the gears are in motion and this business never stops pushing forward.”

            For more information on Williams Homes, please visit

About Williams Homes, Inc.

Under the leadership of Lance Williams, Williams Homes has built a reputation with new homeowners throughout Southern California by providing homes of quality and distinction.  Williams Homes has built and delivered hundreds of new homes and earned a respected reputation as a builder of exceptional quality homes and communities. The Williams Homes’ team has established a relationship with its family of homebuyers as a builder who stands behind its product and continues to provide a level of customer service that exceeds expectations.

Published by : Lisa Silagy
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