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Tuesday, November 10, 2009 / CAHN Communications


A Racebrook Portfolio Company

333 West Wacker Drive, Suite 400

Chicago, IL  60606


Release Date:           November 10, 2009

Media Contact:         George Cahn:

                                    CAHN Communications

                                    O: (201) 876-3100

                                    C: (201) 988-2408






4- & 5-Bedroom Residences With Individual Boat Slips

Will Be Sold At Minimum Bids Up To 64% Below Original Prices


EATONTON, GA    The final 16 lakeside residences at the Peninsula, a 36-unit luxury townhome community in this pristine town on Lake Oconee, a popular resort area 90 minutes east of Atlanta, will be sold at a close-out auction on December 13th  by Sheldon Good & Company (

Closeout pricing gives buyers the unique opportunity to own luxury residences, situated on Lake Oconee.  Each townhome is assigned its own boat slip.  Minimum bids are up to 64% below the original asking prices, which ranged as high as $739,000. 

Seven homes are guaranteed to be sold subject to minimum bids from $250,000.

The seller selected Sheldon Good & Company based on its nation-wide track record of executing successful accelerated sales programs that effectively reinforce value for prospective buyers through competitive bidding.  The auctions essentially cut months off of conventional marketing programs, resulting in considerable savings that are passed onto the buying public through discounted pricing.

The Peninsula’s open outcry auction will be held at the Renaissance Waverly Hotel, located at 2450 Galleria Parkway, Atlanta, GA.  Registration begins at 11:00am with the auction commencing at noon. 

Homes offered at the auction may be viewed on November 14th, 15th , 21st, 22nd, 28th and 29th, and December 5th, 6th, and 12th, from 11am to 3pm.

 “The one-day auction event will be a rare opportunity to acquire remarkable, well-appointed residences in a breathtaking, resort location at significantly discounted prices, notes Craig Post, Director of Sales of Sheldon Good & Company. 

Lake Oconee is well-known for recreational boating and fishing and is close to premier golf courses.  The property is also surrounded by beautiful landscaped grounds, a natural preserve with walking trails and is a pet-friendly environment.  Thus, the remaining homes in this gated community should strongly attract buyers from Atlanta and its environs who seek a second-home purchase at value-laden prices.”

Buyers at the auction at The Peninsula on Lake Oconee can choose from among three distinctive floor plans ranging in size from approximately 2,880 to 3,475 square feet.  The three-story residences are notable for an array of custom-design features and resort-like community amenities.

“The Peninsula on Lake Oconee offers the finest in lakefront living,” points out Mr. Post. 

 “Interiors are distinguished by custom coffered ceilings and wainscot, stone surrounded fireplaces, nine-feet-high archways, wide plank oak floors, designer kitchens with stainless steel appliances, granite countertops and Mouser cabinets; and luxurious spa-inspired baths with chiseled Travertine stone.  Residents also enjoy a custom, resort-style pool with cascading waterfall, heated spa, outdoor stone fireplace with grill, covered outdoor pavilion with entertainment area, and men's and women's showers and restrooms.”

For further information, visit, call Sheldon Good & Company’s auction hot line at 1 800-315-2199, or fax the company at (312) 453-7830.


About Sheldon Good & Company
Sheldon Good & Company ( is the nation’s premier real estate auction firm. Founded in 1965, the organization is frequently acknowledged as the innovator and leader in real estate auctions by prestigious publications such as Forbes, Fortune, The Wall Street Journal and others. The firm has sold more than 40,000 properties in over 100 asset classes by leveraging its sophisticated accelerated marketing programs and superior real estate expertise. Owned by Racebrook Capital, a private equity firm in New York, Sheldon Good & Company has regional offices in New York, Chicago and San Francisco.  Sheldon Good & Company has been rated the premier real estate auction company by a number of prestigious financial publications. The company has aggregate sales of over $10 billion.








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